Check Out GM Design’s Instagram

The designers for America’s largest automaker, GM Design, are responsible for putting millions of vehicles on the road each year. But while millions will see their finished designs on the road, it’s really tough to get them to agree to share their developmental renderings and sketches online (trust me, I’ve tried). But a few months ago, as the pandemic began to set in, GM’s Design Center quietly launched an Instagram account.

“For the first time, we’re opening our doors to highlight the creative power of the people who shape the look and feel of GM,” wrote GM Design exec Michael Simcoe. “Here, we will share our visions of the future of transportation, creative images, treasure from the archives and some of our personal passions. I hope you find it as inspiring as we do.”

Thus far, I have:

Plenty more to see here.